Minisode Monday #78 | Harnessing Emotions for Powerful Storytelling

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Welcome to Minisode Monday, where we kick off the week with something quick and actionable -- to make you more magnetic and effective -- that you can implement right away.

Marsha Shandur of Yes Yes Marsha rejoins us (check out her full episode here) with ways we can harness emotions for powerful storytelling -- and what to leave out for better effect.

Let's get to it!

The Cheat Sheet:
  • Telling a good story well literally floods your listener's brain with dopamine (which helps with information processing) and oxytocin (which makes them trust you more).
  • Contrary to popular belief, it's not usually the addition of too many details that ruins good storytelling; it's not including enough of the right details.
  • What are the right details? How living through the story made you feel -- the emotions the experience generated. As we share the story with others, tuning them in to these emotions allows them to better relate.
  • Beginning a story with an action sequence (as Marsha demonstrates) places an information gap that helps build tension and keeps people paying attention.
  • Internal monologue describing how events made us feel and naming the emotions experienced keep the listener hooked. Pinpointing where in the body we felt these emotions adds a visceral element that makes the story even more relatable.
  • No spoilers -- as with our favorite television shows, we want tension to build without the ending being given away.
  • This week, practice telling your friends short true stories in which you include how you felt when you were living them.
  • Make sure to check out Marsha's page for AoC listeners with an exercise and extra help by which you can learn to harness emotions for powerful storytelling! Find it here.
  • Download episode worksheet here. (Coming soon!)
  • To learn more about social dynamics and productivity hacks, take the Art of Charm Challenge by clicking here, or text AOC to 38470.
  • Also be sure to check out our Social Capital Intensive here!
  • Let us know about how you put today's Minisode Monday into practice! Tweet with @TheArtofCharm in your response or write to Jordan directly: jordan@theartofcharm.com (he actually reads everything)!

Full show notes at https://theartofcharm.com/podcast-episodes/minisode-monday-78-harnessing-emotions-for-powerful-storytelling/

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